VMLY&R COMMERCE is WPP’s newest end-to-end Creative Commerce Company. We deliver engaging new commerce experiences to unlock commercial growth. Built on the commerce expertise of Geometry and scaled through VMLY&R’s connected brand promise, we help modern brands grow by unifying marketing strategies around commerce.
We believe the space of commerce holds the most untapped creative potential to grow brands and people. Living CommerceTM is our proprietary approach and platform that guides how we work. By understanding how, when and why people buy, we deliver the most engaging and culturally relevant creative commerce experiences across Retail, Experience, Design and Innovation. We do this as part of a network of 12,000 specialists across 80 countries; everywhere life intersects with commerce – this is end-to-end.
The more a brand can make life better and choices easier, the more likely people are to engage with and purchase brands, products and services.
- Business TitleGlobal CEO
- Business TitleGlobal Chief Creative Officer
- Business TitleGlobal Chief Innovation Officer
- Business TitleUS CEO
- Business TitleGlobal Chief Digital Officer
- Business TitleGlobal Head of Business Development
- Business TitleGlobal Head of People
- Business TitleGlobal Chief Commercial Officer
- Business TitleGlobal Head of Marketing Communications
As global citizens we recognize the distinct cultures that make-up our organization and harness this power to make global brands locally relevant, and local brands more widely accessible. Our on-the-ground experts understand the importance of quality local insights and execution in commercializing the modern path to purchase.