We are WPP’s end-to-end Creative Commerce Company, active in 80 countries around the world – everywhere life intersects with commerce.
We believe the space of commerce holds the most untapped creative potential to grow brands and people. Living CommerceTM is our proprietary approach and platform that guides how we work. By understanding how, when and why people buy, we deliver the most engaging and culturally relevant creative commerce experiences across Retail, Experience, Design and Innovation.
Based in Bucharest, we are a team of 120 hyper-fiesty talents. As a nation Romanians are known for being hospitable, animated and opinionated, and in business this translates into service-oriented, collaborative partners eager to expand our know-how from local to global.
- How Instagram data generated a winter sales campaignHow Instagram data generated a winter sales campaign
- Overturning a cold brand perception to boost salesOverturning a cold brand perception to boost sales
- The news that aired without red to encourage blood donationThe news that aired without red to encourage blood donation
National School of Political & Administrative Studies Bucharest
An educational partnership comprised of a dedicated program for first-year communications students, internship/recruiting opportunities and faculty speaking engagements. Since 2019 the partnership has expanded to include a wide variety of activities including but not limited to classroom teaching and learning, curriculum development, guidance, mentoring, tutoring, incentives.
Through this partnership, the VMLY&R COMMERCE Romania team has worked tirelessly to provide students with opportunities that enable them to get a fuller understanding of both the advertising industry and job opportunities within it.
Find out more about the university here.