News & Views

Our latest thinking and stories

Keeping marketers one step ahead of the commerce revolution. Explore our latest expert insights, agency news, and the campaigns that are driving the industry forward.

News
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  • TBC bank redesign
    VMLY&R COMMERCE Tears Up Retail Design Rule Book for Georgia’s Leading National Bank, TBC Bank
  • Olympic rings
    Entertainment Commerce Is the Next Evolution in Brand Partnerships
  • Virtual Shibuya Harajuku
    Virtual Shibuya Expands to Harajuku with V-Commerce
  • Headshot of Manuel Borde and Gabriela Lungu
    Cannes Lions 2021 – It’s Time for Creative Commerce
  • Hand holding cell phone
    Grab and VMLY&R COMMERCE Generate 7 Million+ Views for Sentimental Father’s Day Film
  • TJ Reilly Performance Media
    VMLY&R COMMERCE Welcomes New EVP Performance Media, TJ Reilly
  • Headshots of Susan McPherson and Beth Ann Kaminkow
    Commerce Reimagined: The Lost Art of Connecting with Susan McPherson - Episode 15
  • Carsome
    VMLY&R COMMERCE and Carsome Tap into Muslim Consumers in New Hari Raya Campaign
  • Orange swirl
    Lessons from Cannes Lions on the Future of eCommerce
  • Two gamers in front of TV
    E3 Live: Gaming Trends & Recap
  • Amazon Prime Day 2021
    Amazon Prime Day 2021: A Celebration of Commerce
  • List of Cannes Lions wins by VMLY&R COMMERCE
    VMLY&R COMMERCE Wins Silver and Bronze at 2021 Cannes Lions International Festival of Creativity
  • Bootiques Silver win at Cannes Lions
    It’s a Cannes Lions Silver for Boots’ “Bootiques”
  • Arrow pointing to the right
    Why It’s Time to Drop the ‘E’ in eCommerce
  • Woman and man texting on cell phone
    Harnessing the Power of ShopStreaming to Drive eCommerce Engagement and Conversion
  • Feminine Arabic
    Twitter Introduces a New Language Setting on Twitter.com - Arabic Feminine
  • Snap Partner Summit logo
    Snap Partner Summit 2021 Recap
  • netflix show
    Unlimited Reality Wins Webby
News
  • Muslim woman shopping in market
    VMLY&R COMMERCE Launches New Data and Insight Hub, ‘Muslim & Halal Lab’
  • Headshot of Inés Sologuren, Growth & Operations Manager, VMLY&R COMMERCE Mexico
    VMLY&R COMMERCE Names Inés Sologuren as Growth & Operations Manager in Mexico
  • Elke van Tienen, Global Head of People, VMLY&R COMMERCE
    VMLY&R COMMERCE Joins IPA Panel on Mental Health & Wellbeing
  • Headshot of Debbie Ellison, Chief Digital Officer, VMLY&R COMMERCE
    Global CDO Debbie Ellison Named in Top 5 Empower/Yahoo Finance Ethnic Minority Role Model List
  • Ad for I Breathe for India virtual fundraiser for Covid
    Indian Celebrities Rally Together to Raise Lifesaving Funds for 'I Breathe for India: Covid Crisis Relief'
  • IPA logo
    VMLY&R COMMERCE UK Lands IPA CPD Gold for Third Consecutive Year
  • Colgate toothpaste
    Colgate Changes Iconic Logo to Inspire Change on World Water Day
  • VMLY&R COMMERCE Mexico's creative leadership, Adriano Lombardi and Pedro Mayorga
    VMLY&R COMMERCE Introduces New Creative Leaders in Mexico
  • Headshot of Yiwen Li, Experience Design Director, Geometry Ogilvy Japan
    Geometry Ogilvy Japan Appoints Yiwen Li To Experience Design Director
  • Ad for Colgate Ultra Soft campaign
    Colgate Launches Experiential Platform, Colgate Ultra Soft Club, in Brazil
  • Pint of Elena's ice cream with words behind the container
    Mexican Ice Cream Brand Elena’s Launches the First Ice Cream that Helps Consumers Get Over Heartbreak
  • Angelica Galvis, VP, Head of Art and Design, VMLY&R COMMERCE North America
    VMLY&R COMMERCE NA Welcomes New VP, Head of Art and Design, Angelica Galvis
  • Ad for WPP Commerce event, April 27-28, 2021
    VMLY&R COMMERCE to Co-Host WPP Commerce 2021
  • RDO John Deere equipment on land
    Flat Earthers Meet Earth Flatteners in New Campaign from RDO Equipment
  • WPP and VMLYR COMMERCE logos
    WPP named as a Leader in Commerce Services, Q1 2021 Analyst Report
  • Elke van Tienen, Global Head of People, VMLY&R COMMERCE
    VMLY&R COMMERCE Promotes Elke van Tienen to Global Head of People
  • Headshot of Michelle Whelan, CEO, VMLY&R COMMERCE UK
    What’s Next for the New Era of Digital Commerce?
  • VMLY&R COMMERCE ENCOMPASS logo
    VMLY&R COMMERCE ENCOMPASS Launches with Strength in India
Insights
  • Headshot of Jessica Spence, President Brands Beam Suntory and Beth Ann Kaminkow, Global CEO VMLY&R COMMERCE
    Commerce Reimagined: Reimagining the Future of Spirits - Episode 14
  • Man with thumbs up expression
    The Power of Positivity
  • Woman dressed as flapper
    Roaring 20s of Experiential Begins Now
  • Headshot of Brian Owens
    Big-Tech Impact on the Future of Healthcare Commerce
  • Picture of a digital human
    Are Digital Humans Taking Over?
  • FutureOfBrands_MichelleWhelan_4x3-THE ART OF TAKING A LUXURY  BRAND INTO COMMMERCE CHANNELS
    Coco de Mer: The Art of Moving a Luxury Global Brand into Commerce Channels
  • Ad for WPP Commerce event, April 27-28, 2021
    VMLY&R COMMERCE to Co-Host WPP Commerce 2021
  • Black background with SXSW Guide 2021 wording
    SXSW Proves Consumers are in the Driver’s Seat: Our Commerce Takeaways
  • Headshot of Nadia Genevieve Masri, CEO and Founder Persky, and Beth Ann Kaminkow, Global CEO VMLY&R COMMERCE
    Commerce Reimagined: The Future of Mobile Commerce with Perksy - Episode 13
  • Black background with woman superhero drawing
    World Woman Foundation & Hootsuite Release the ‘Digital Gender Diversity Impact' Report, 2021
  • UK Chancellor's budget box
    Will the Budget Encourage Brands "to Do Things We Have Never Done Before"​?
  • Girl standing against a wall.
    Reimagining Influencer Marketing - How to Connect Likes and Commerce to Drive Business Growth
  • DAYO CEO Yolanda White and VMLY&R COMMERCE CEO Beth Ann Kaminkow
    Commerce Reimagined: Self-Love Commerce with DAYO - Episode 12
  • NRF Guide 2021 png
    NRF Guide 2021
  • Sheetal Rishi, Global Director, Cloud & AI, IBM, and Beth Ann Kaminkow, Global CEO, VMLY&R COMMERCE
    Commerce Reimagined: Future of AI with IBM - Episode 11
  • Amazon Prime truck with logo
    2020 Commerce Ratings
  • Two women on laying PRIDE banner
    Commerce Reimagined: #StayPride Behind the Scenes - Episode 10
  • Title page for Holiday 2020 whitepaper on blue background
    Holiday 2020: The Cautious Conscious Consumer
Events
  • Ad for #VoteReady campaign
    Geometry Gets Americans #VoteReady
  • Videocall
    Virtual Event for Nivea Men Breaks Guinness World Records®
  • pinkgeometry
    Geometry Launches Inaugural Creative Week
  • creative week
    Geometry Creative Week Recap: Reimagining the Creative Potential of Commerce
  • Logo for Ad Forum's PHNX Awards
    Geometry Stands Out at AdForum PHNX Awards
  • cremawhisk
    Geometry LATAM Named to Top 10 at International Crema 2019 Rankings
  • conversations
    Singapore Wins Big at the Event Marketing Awards
  • festival2
    The Power of Music in Creating Connections in Anxious Times
  • Beth Ann city
    The Transformative Role of Talent in Future Business
  • presentation WPP
    WPP Commerce 2020: The People Imperative
  • app Miami
    Commerce in a Connected World
  • elephant
    Geometry APAC Celebrates Another Award Success at MAA GLOBES Awards
  • lungs
    Geometry UK’s Gabriela Lungu Selected by 40 Over Forty Movement
  • OCxxx
    Geometry Mexico Ranks Third in Agency Rankings
  • nerf vision
    NRF 2020: Geometry Guide to the Trends Leading Big Retail
  • cool blue stuff
    Not Another CES 2020 Trends Wrap-Up
  • ganadores
    Geometry Colombia Named Agency of the Year 2019
  • CES
    CES 2020: A Backstage Pass to the Future of Commerce