25 wins and 54 Shortlists to achieve Agency of the Year
VMLY&R COMMERCE Mexico and VMLY&R Mexico joined forces with 25 wins and 54 Shortlists to achieve the Agency of the Year honor at Circulo de Oro, one of the most highly regarded creative award shows in the country.
VMLY&R COMMERCE Mexico contributed to this VMLY&R network victory with 2 Golds, 6 Silvers, 2 Bronzes and 5 Shortlists spanning across categories such as Print – Messages of Good, Best Art Direction & Illustration – Digital and Social, plus Promotions and Activations.
“Evolving and changing is a constant in the creative world. We’ve seen how our campaigns competed at one of the most important awards shows in Mexico, and now it’s time to takes them to the new Creative Commerce category at Cannes Lions 2022. Our success at Circulo de Oro demonstrates that conversion and effectiveness win, which really matters both to our clients and creative teams,” commented Adriano Lombardi, Executive Creative Director of VMLY&R COMMERCE Mexico. “Nowadays it’s impossible to imagine our world without conversion because life intersects with commerce everywhere.”
Circulo de Oro Mexico is a non-profit association that has brought together professionals from the advertising industry in Mexico for 28 years. It exists to represent, elevate, recognize, and celebrate the talents that work for creativity in Mexico.
VMLY&R COMMERCE MEXICO WINNERS
- Cruz Roja Mexicana - Accidentes Viales - CRAFT IMPRESOS>> MEJOR>>DIRECCIÓN DE ARTE – GOLD
- Cruz Roja Mexicana - Accidentes Viales - CRAFT IMPRESOS>>IMPRESOS>> MENSAJES DE BIEN PÚBLICO – GOLD
- Helados Elena's - Adiós Amor Adiós - DIGITAL Y SOCIAL>>SITIOS Y MICROSITIOS - DIGITAL Y SOCIAL – SILVER
- Helados Elena's - Adiós Amor Adiós - CAMPAÑAS EN - MÚLTIPLES REDES SOCIALES – SILVER
- Helados Elena's - Adiós Amor Adiós - PROMOCIONES Y ACTIVACIONES>>GOLOSINAS, BOTANAS Y ALIMENTOS – SILVER
- Cruz Roja Mexicana - Deportivo Cruz Roja - PROMOCIONES Y ACTIVACIONES>>MEJORES CAMPAÑAS DE PATROCINIO O ASOCIACIÓN – SILVER
- Cruz Roja Mexicana – Huracanes - CRAFT IMPRESOS>> MEJOR DIRECCIÓN DE ARTE – SILVER
- Cruz Roja Mexicana - Accidentes Viales - CRAFT IMPRESOS >> MEJOR ILUSTRACIÓN – SILVER
- Cruz Roja Mexicana - Deportivo Cruz – DISEÑO >> DISEÑO DE ARTÍCULOS PROMOCIONALES – BRONZE
- Cruz Roja Mexicana – Huracanes - CRAFT IMPRESOS>>MEJOR ILUSTRACIÓN – BRONZE
VMLY&R COMMERCE MEXICO SHORTLISTS
- Cruz Roja Mexicana - Deportivo Cruz Roja - HEALTH>> BIEN PÚBLICO
- Cruz Roja Mexicana - Deportivo Cruz - PROMOCIONES Y ACTIVACIONES>>PA11 IMAGEN CORPORATIVA
- Helados Elena's - Adiós Amor Adiós- XI. PROMOCIONES Y ACTIVACIONES>> MEJOR LANZAMIENTO DE NUEVOS PRODUCTOS / RE-LANZAMIENTO
- Cruz Roja Mexicana – Huracanes - CRAFT IMPRESOS>> MEJOR FOTOGRAFÍA
- Continental - Llantita Elimina Llantitas - CREATIVIDAD EN PANDEMIA>> PRODUCTOS, SERVICIOS Y ONG’S