North America’s Tyler Murray Named to AdAge’s 40 Under 40


Annual list highlights the up-and-comers shaping the marketing, media and agency landscape.

Geometry North America today announced that North American CEO Tyler Murray has been recognized in the 2020 class of Ad Age’s list of 40 people under age 40 shaping the marketing, media and agency industries.

“This is such well-deserved recognition for Tyler. As Geometry continues to accelerate the focus and growth of Creative Commerce around the world, Tyler and the rest of the North American leadership team have been key drivers of this transformation – and our success – within the region. As the youngest CEO in Geometry’s history, he’s driving forward a mission that is redefining shopper marketing, experiential and design predicated on his deep understanding of data and how people buy today,” says Global CEO Beth Ann Kaminkow.

Both Tyler and Geometry are in great company this year. Narrowed down from a record 800 entries, the 2020 list includes executives from well-known marketers including Google, The New York Times, Walgreens, the NBA and Frito-Lay North America, as well as emerging players including Seedlip and Morning Brew.

As Geometry continues to reimagine the creative potential of commerce, it is the new, inclusive and diverse North American Executive Leadership team – Chief Strategy Officer Curt Munk, Chief Creative Officer Manuel Bordé, Chief Talent Officer Arnicia Arrington and Chief Financial Officer Ginny Maycox – that are boldly challenging the agency and its clients to think differently about the intersection of Commerce, Culture and Creativity. In addition to driving a new way of working, diversifying the agencies’ client roster and core businesses, Tyler and this team have supported the roll-out of Geometry’s Living CommerceTM platform to help the region’s clients unlock customer growth via data, insights and technology. Tyler’s track record for creating new capabilities that blend data and creativity has also seen North America innovate in the area of retail media with a distinct offer that helps clients get the most out of their commerce media mix.