At the 2022 Dragons of Asia Awards which took place on Friday live in Kuala Lumpur, VMLY&R India, a global brand and customer experience agency, grabbed Red Dragons for the 2022 Agency of the Year, the 2022 Best Campaign in Asia and finally, the 2022 Network of the Year.
For the first time in Dragon’s history, an Indian Agency has been awarded all three Red Dragons, all in the same year.
Arpan Jain, ECD, VMLY&R COMMERCE India said, “I am thrilled that we’re being celebrated as the Agency of the Year at Dragons of Asia. This feat feels even more special as it has come on the back of multiple campaigns, which have won across different categories. All the winning works are great examples of purpose-powered creativity that actually has the power to change the world. I'm happy to see SmartFill, work which has genuine impact, being recognized as one such piece of amazing work.”
Apart from that, the following are the key awards and categories that VMLY&R COMMERCE was felicitated with:
- 2 Gold Dragons (Smartfill & Hackwashing) and 2 Black Dragon Certificates.
- Blue Dragon for the Best Campaign in India. (Hackwashing)
- Red Dragon for the Best Campaign in Asia. (Smartfill)
- Red Dragon for the 2022 Agency of the Year. (Smartfill & Hackwashing)
Red Dragon for the 2022 Network of the Year for VMLY&R COMMERCE, which will be shared with VMLY&R COMMERCE India and Vietnam. A Red Dragon for each. (Smartfill & Hackwashing)
Mike Da Silva, Director, The Dragons of Asia said, “This is the first time in Dragons history that an Indian Agency has been awarded Red Dragons for the Best Campaign in Asia, Agency of the Year and a member of the Network of the Year. The Blue Dragon for the Best Campaign in India was simply icing on the cake!”