Nick heads up the regional network of offices from the hub in Dubai. He was the founding leader for Geometry Middle East and North Africa, overseeing the migration of OgilvyAction and launch in 2013. Having worked with WPP and the Ogilvy group in London and Dubai for over 15 years, he has seen rapid progression to become one of the youngest leaders in the Global network.
Geometry experienced unprecedented growth and recognition under Nick’s leadership. They were crowned the number one creative agency in the Geometry Global network for four years, winning awards at every international show including Cannes Lions, Effies, Dubai Lynx, Loeries, Drum Awards, as well as the first ever WPP Extraordinary Award for Commerce for Unilever Handle on Hygiene 3.0.
His client management experience spans across a vast spectrum of sectors leading client business's such as BAT, Unilever, GSK, Coca-Cola, Pfizer, Mars, Guardian, Audi and BP Castrol to name a few. He is a pioneer in the brand experience and activation space and a regular writer and speaker on all things commerce and experiential.
He has been lucky enough to experience the best international training experiences under WPP, including being selected as one of ten globally to attend the Worldwide Management Conference where he was named one of the network’s ‘leaders of the future’.
He thrives on the diversity of Dubai where he lives with his wife and 3 young children and is proud to call the UAE home. He can be found holidaying in Australia and weekends at the beach, watching Crystal Palace and trying to get better at golf.
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