Aisha Krupski serves as Global Commercial Lead partnering across VMLY&R COMMERCE to productize, standardize and scale our core IP and technology offering driving growth for clients. In this role, she serves as the key commercial partner for top global clients, creating and executing effective business strategies in line with customer needs and KPIs.
She believes in the power of building trusting partnerships across clients and agency leadership that balance market-specific operation requirements and optimized commercial models for maximum profitability.
Aisha has spent the past two decades within the marketing industry across operations, commercials, account leadership and project management. Her varied skill set has propelled greater efficiency and commercial outcomes for clients and agency partners, leading with both strategic acumen and creative problem solving. Most recently, Aisha led as the Chief Operating Officer, North America for WPP’s Open X, the integrated agency team created for The Coca-Cola Company. She continues to play an integral role in the growth of this client partnership globally.
